Mahak
Siddique

Selected work / concept studies

A point of view.
In three parts.

Original explorations of how typography, shape and a few clear rules can hold a visual identity together.

Original editorial identity concept for Margin

Editorial identity

Margin ↗

(01)

A quiet journal with a strong point of view. Type, rhythm and room to read.

Fictional concept study
Original poster system concept for Counterform

Poster system

Counterform ↗

(02)

A modular language for a fictional culture series. One grid, three distinct voices.

Fictional concept study
Original packaging identity concept for Forma

Packaging identity

Forma ↗

(03)

A family of everyday pantry goods, connected through shape, color and hierarchy.

Fictional concept study

These are self-contained fictional concept studies, created to show design decisions and visual systems. They are not presented as commissioned client work or commercial launches.